Its been quite awhile since the “no fear” brand dominated the racks and shelves in countless department stores. Since then stores like Venture and Kmart have either closed or diminished in frequency. Luckily for the public “no fear” director of marketing Cody Van Winkle has a plan to bring back the glory days.
“we have no fear of the competition” van winkle said
“soon scores of people will be adorning the “no fear” philosophy manifested through a cool blend of cotton and a little lycra”
When asked whether he thought the dated “extreme” motto would translate to the present era, van winkle responded with a shrug.
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